Step 5:
On the day
Stay calm
All that planning and hard work amounts to the day running smoothly. However, don’t panic! Following your event plan and all the tips in this guide will ensure you have a successful event.
Check and test
Things aren’t perfect all the time. We’ve mentioned contingency planning in case something goes wrong so you should be well prepared in case there is a problem when you do your final event checks and test equipment. Give yourself plenty of time to set up your event and if you can access the venue the night before or hours before your event this might help too.
Briefings
Communication is key. Ensure that everyone is briefed prior to the event to make sure things run as smoothly as possible.
Welcome and registration
A smile goes a long way! First impressions are very important, so ensure your registration area is organised so that you record all event attendees and walk-ins. Don’t forget to download your list of attendees from your fringe event dashboard.
Event coverage
Capture your event on social media by posting photos, quotes or live streaming with #LTW. If you have budgeted for content creation you can use your photographer and videographer to capture the event and interview speakers and attendees.
Feedback
Engaging with your attendees and taking note of comments will give you valuable insight into your audience as well as help you improve your event for London Tech Week 2021.
