Digital Marketing
Thought Leadership | Lead Generation | Brand Awareness
Work with our Connecting Africa team to create engaging and topic-led messaging to demonstrate thought leadership in, while building brand recognition simultaneously.
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Email remains one of the most effective methods for targeting and reaching potential customers with specific messaging. Leverage the power and scale of Africa Tech Festival’s audience database. Based on your objectives and goals, our team will set up and deploy targeted email campaigns that engage prospects you want to reach beyond the inbox.
Newsletters
Staying top of mind with your target audience means engaging them across multiple channels. Advertising in Connecting Africa’s well-read brand newsletters places your message alongside valuable industry news, columns, best practices and more – directly in the inboxes of professionals across the African Tech and Telecoms ecosystem.
Connecting Africa Website Advertising
Buyers connect with your brand at various stages of the buying cycle; so it’s vital to give them opportunities to engage with your brand across multiple channels and devices. Our on-site digital advertising solutions are a great way to increase brand awareness, improve brand recall, drive traffic to your websites and build relationships with potential customers as they research new product and solution purchases.
Fast Chats
Video-based discussions provide a platform for executives to tell the story of their brand’s innovation, market leadership, and expertise; creating a content marketing experience that generates an authentic connection with audiences hungry for information.
Category Sponsorship
Category sponsorships allow marketers to have a constant presence and consistent brand association with an industry of choice to ensure brand identity is synonymous with the vertical most relevant to the client.
Connecting Africa categories pool all relevant editorial content into a single hub, for all things related to that area of coverage.
During this call, we will identify your business goals and which opportunities your company can leverage. Once a tailored package has been created, we will do all the hard work to ensure you get your desired results.
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